Creating a good brand image is an essential part of every company’s marketing strategy. Building a positive brand image on social media is a very cost-effective way to gain more recognition. Before you start creating content for different social media platforms, you should plan carefully how you want to present your brand and what your key message is.
There is not one big secret to how to reach a better social media presence. Instead, there are many small things you can do to make your content more entertaining and follow-worthy. Here are some tips on how you can grow your business's social media presence with Tumplate:
Make Your Platforms Match
People must recognize your brand on every platform. You can ensure that by using consistently the same tone of voice, same fonts, colors, and other visual elements. Remember to also match the banners, profile pictures, and bio texts. Tumplate is the perfect tool for creating 100% on-brand -content and exporting the same content in a different image or video sizes at once.
There is not one big secret to how to reach a better social media presence.
Create High-Quality Content
The better the quality of your content is, the better it will look to consumers. The quality of your photos and videos resembles the quality of your product or service. Luckily, when you are making videos or stills with Tumplate, you can be sure that they are always top-notch.
Create a Calendar and Stick with It
Weekly-, monthly-, and yearly planned social media calendar helps you to schedule your brand’s social media marketing. With a carefully planned schedule, you can easily follow for example different seasons and themes. This way you can also save a lot of time and be always at least one step ahead. Tumplate offers now also help with scheduling social media marketing with a new social media calendar.
Posting inactively and irregularly gives a bad and uninteresting look for your business. Do not let your social media pages die and post regularly and with fresh ideas. Tumplate eases the content production process making it super-fast and effective. You can create hundreds of messages in one sitting or use and share the workload with coworkers without compromising the brand-compliant content.
| Photo by Matthew Henry from Burst